"We may not have it all together, but together we have it all."

In response to commentary on this thread on the LakeElsinore-Wildomar Patch

Your attempts to get under my skin have succeeded: "to use a disabled child as a prop in a PR stunt is truly a new low for pit bull promoters" and "at the expense of both the child and the pit bull."

In follow up to the originally posted article, I sent a request to Toni McAllister, Editor, providing and requesting corrected links be added to the article; she opted to remove links altogether instead.

Here's my reply:

I have a very visible and public bio (in PR we call it research and fact-finding): "Julie founded and served as president of a nationally recognized all breed, all age, all size animal rescue. Her foresight when requesting non-profit status created several sub-divisions of her corporation; a program designed to raise Pit Bull puppies as therapy dogs for children with autism (BullNannies); a program to place senior dogs with retired individuals at reduced adoption fees, if any (Rescue Retirement); an online auction site (Bow Wow Bid Now); a retail store (Bones & Scones featuring Beauregard Stubbs' products - a collaboration with her business partner) that created a profit center to fund the non-profit activities."

 I closed my doors and dissolved ^^^said rescue on December 8, 2009 in order to focus on my children (whom all have autism spectrum disorders, by the way) concurrent with a divorce. BullNannies is the only PROGRAM - not company, not corporation, not business - that remained because it was near and dear to my heart; you could refer to it as an "activity" or a "labor of love" or "volunteering" or "fostering." I have never charged for the service, because it's simply my pleasure. I've raised dozens of pit bulls to be SOCIAL in order to assess and prepare them to become therapy dogs; their service dog training occurs after they leave my care. Some go on to become service dogs, some do not. Pup-cake for Rock Da Mullet, Sebastian Saraceno's DaVinci and several others have earned this classification by the appropriate and necessary means (and expense) through the proper channels. We have only rescued, rehabilitated and re-homed about 600ish dogs over the past ten years, however I was hired by Mr. Rossi for my business consulting skills. I have never claimed to be a dog trainer;  nowhere in my bio, my site, my history have I, will I, or do I claim to be a dog trainer; I do, however, hire them on occasion.

During my nonprofit all breed, all age, all size animal rescue days (back in the day when most "all breed rescues" excluded bully breeds "for insurance reasons") I worked as a volunteer, alongside the other 30+ volunteers; i.e. no one at our corporation took salaries although that is legally permitted. I was the primary fundraiser and learned, after its closure, that this particular skill could be used to help others without having to care-take dozens of dogs daily. I moved out of dog-raising and care-taking and moved over to public relations, marketing and professional fundraising for others.

Shorty's Charities Inc is a registered 501(c)(3) charity in the state of California (the IRS spelled it wrong "Shorty's Charieties" and our attorney is working on fixing that, so our hope is that GuideStar will be corrected soon as well). Shorty Rossi has been my client for nearly four years.

The only thing we gain from this is doing what Shorty's Charities was created to do; Creating a strong voice against stereotyping and stigma. We do not seek your pity and don’t appreciate your prejudice. We are here to help one discrimination case at a time through education, enlightenment and fight, if necessary, for the underdogs of the world.

I do not work for Discovery Channel, Animal Planet, nor Pit Boss; my client does. I do work for Shorty's Charities, as I am the co-founder and serve currently in the corporate officer position of Secretary. As a PR rep and independent contractor, I have the ability and right to donate my skill-set to whomever I deem worthwhile of my time.

Julie Miller-Hernandez
Mother. Writer. Ally.
www.ladyluckpr.com
facebook.com/LadyLuckConsulting
@JulieforShortys

Aaaaaand...
Founder of BullNannies, a Labor of Love

To show support for my personal friends and family subjected to this set of circumstances, please like
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Downloadable versions of our press release on behalf of our client, Shorty's Charities

To donate to Shorty's Charities, visit www.shortyscharities.org/help-us-help-them

BLOG POST AUTHORED BY: Julie Miller-Hernandez, President of Lady Luck Consulting
 

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A stiff apology is a second insult... The injured party does not want to be compensated because he has been wronged; he wants to be healed because he has been hurt. Gilbert K. Chesterton

It's been a whirlwind the past 48 hours, fielding messages, phone calls and writing up additional statements for the family that was wronged as we patiently wait for the right. The right that may never come.

Nonetheless, the staff at Lady Luck Consulting doesn't mind late nights, early mornings and busy days because if you "Choose a job you love, and you will never have to work a day in your life." - Confucius

The hardest part of putting yourself out there, even when it is to right a wrong, you take risks, low blows and hard punches.  All in a day's work. Nothing can deter you from something you wholeheartedly believe in. With this I bring you, press release number two this week from Shorty's Charities:

FOR IMMEDIATE RELEASE

Tom’s Farms responds to accusations of discrimination against autistic child’s pit bull service dog
Shorty Rossi says this is not good enough. All the Santos family asked for was for an apology and to educate, enlighten and inform this business establishment of their discriminatory practices

Corona, California, US September 18, 2013

You have yet to make a public apology to the parents, child and, YES, even to the service animal.  While you state you have changed the policy (without stating said changes) please understand that a policy and a law have nothing to do with each other therefore your said changes are irrelevant. “Clarify(ing) (y)our policies and provid(ing) specific training to (y)our staff” have nothing to do with the fact that you are not above the law.  Mr. Santos came to you over 45 days ago to let you know about how a manager treated his mentally handicap daughter and her service animal with absolutely no response from your company, your managers, your owners nor your staff. The Santos family came to you on a friendly basis (we have well documented communication) to help you understand what you chose to put his daughter through. The Santos family even offered to assist with training your employee during that time (we have well documented communication) yet your business establishment chose to ignore the offer. So alas, we do not see anything that has changed for the better as of today, 46 days later, however we look forward to seeing something soon. 

Statement from the Santos family:

“It has come to the attention of the Santos family that as of late, Tom’s Farms has been provided with an abundance of information in regards to the laws that pertain to the disabled and their Service Animals. We understand that there are many laws/rules/regulations that may be hard to understand and implement.  We fully understand that we cannot force you to want to be better or to do better.  That is a choice; one that is on the shoulders of your business needs to make for itself.  However, always remember that our previous offer to work alongside you in regards to the PROPER employee training on such sensitive topics will always be available to you.  While visiting Tom’s Farms is not something we plan on doing any time soon for obvious reasons, please know that we will do so if it means that we will be helping you train your employees so that we are the ONLY family to every go through such discrimination and humiliation.

“Here is to an open mind and a patient heart.

Signed,
The Santos Family, also known as Pup-Cake’s leash racks”

In summary, Shorty Rossi advised the Santos family that “in the future, just call the police,” since according to California Code - Section 54.1(a)(1)  Access to public conveyances, places of public accommodation, amusement or resort, and housing accommodations:

Individuals with disabilities shall be entitled to full and equal access, as other members of the general public, to accommodations, advantages, facilities, medical facilities, including … places of public accommodation, amusement, or resort, and other places to which the general public is invited, subject only to the conditions and limitations established by law, or state or federal regulation, and applicable alike to all persons.

Shorty’s Charities has been assured, since the beginning of its involvement with Pup-Cake the Service dog and the Santos family, that they have not once threatened to file a lawsuit against nor have they sought money from Tom’s Farms. They have consistently sought to educate, enlighten and inform Tom’s Farms’ in regards to service dog treatment and requested an apology from the staff that subjected their daughter to unnecessary distress. The Santos family sees no other choice, at this time, than to contact the California Department of Justice and file a complaint.  All because the human element was removed for public relations’ statements; all because they wanted to hear “I’m sorry. How can we make this better for everyone?”

END

###

If you would like more information or to schedule an interview, please call Julie Hernandez at 818.850.2310 or email julie@shortyscharities.org

Julie Marie Miller-Hernandez

Director of Marketing & Public Relations

Secretary, Shorty's Charities Inc., a nonprofit corporation
www.shortyscharities.org

Seems simple enough, doesn't it?

To show support for my personal friends and family subjected to this set of circumstances, please like
www.facebook.com/PupcakePitBullServiceDog

Downloadable versions of our press release on behalf of our client, Shorty's Charities

To donate to Shorty's Charities, visit www.shortyscharities.org/help-us-help-them

BLOG POST AUTHORED BY: Julie Miller-Hernandez, President of Lady Luck Consulting
 

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The hands that help are holier than the lips that pray. ~ Robert Green Ingersoll

If one is sincere about wanting to help (and most of us are when we do), it makes more sense to offer specific help rather than just to make a general offer.

We've all heard it.
We've all said it.

"Let me know if you need anything."

In personal matters this can make you feel even more overwhelmed than the reason (or look on your face) that prompted the person to make this offer. People don't normally say this randomly, it's usually prompted by a rant, venting session or an obvious need for assistance.  "Letting someone know if you need anything" requires more work to already burdened mood; then you have come up with a list (whether written or mental) of the things that need to get done so you can FIND something in order to TELL someone what they CAN do to help. When your head is already spinning, the last thing you want to do is analyze what someone who's offered help can do to decrease your load, so most of usually say
                                       "Thanks, but I'm..."

In business, it's downright frustrating especially if you're a Type A, let's get this sh*t done (like yours truly). I'm going to return to using personal life examples in an attempt to make my point as most of us can relate to those best.

If you've joined a committee, whether it be a sports team, moms group or PTA, you know the circles those quick meetings can potentially spin into, fast, and you end the session wondering if anything was truly accomplished. I hate that feeling because you showed up to help and left a little more confused than when you arrived for volunteer duty.

When working within a volunteer organization, your business dealings, hell even friendships it is extremely helpful to be very specific.

If you genuinely have help to offer try...

"Let me pick up the ice cream cake on the way to the party. 

Will you make sure to pay for it before I arrive?" 

You have offered help with a specific task you're aware needs fulfilling, you've set a boundary for your offer and explained that you're not in a position to foot the bill. Plus you're driving right by Baskin Robbins on your way up to the party AND have offered relief by eliminating one less, time sensitive task for the hostess.

"I've got fifty extra bucks in my wallet, hand me your grocery list. 

I'll be back in 20 minutes."

You went by your buddy's house who's down in the dumps over his recent divorce. You see empty containers of Cup O' Soup on the counter and spoiled milk in the fridge. You've got a little time and money to spare to help a friend out, especially knowing it's his weekend with his kids. Don't ask. Just tell, then do. Done.

"I'm going to be at the (_______) at 2 pm anyway, I'll pick up your kids today. 

Should I drop them off at your house or...?"

You notice the kids of the mom, who recently had to return to full time job, always being the last ones to be picked up from school. You know times are tough and you're there every day, on time, to pick up your two in the car you own that seats eight. I'm not suggesting you become a free bus service or offer free day care, but if you know you're helping out someone during a rough transition, don't offer vague help ("Sorry things are so rough, let me know if you need anything!"), instead offer minor, specific relief. Now if mom shows up with the smell of cocktails on her breath about four hours later, don't make this offer twice, but you may want to speak to the school counselor.


If you're the person in need (or in charge) state clearly:

"I need three people to set up the snack booth at the football game on Friday nights, two to set up one to tear down. There are two two-hour shifts at the home games. Please check the (sport's) calendar and sign up for one or both shifts."

I love being on the receiving end of requests like these and, quite frankly, I reply more quickly than I would to a request for volunteers with only a date mentioned for fear I may have volunteered all of my Friday nights away (again).

"ABC Corp donated (______) last year to (your group) and you, Johnny, work right next door. Could you please go by on Tuesday and confirm that we can count on them again this year?"

One simple, convenient task instead of a long list that every looks at and passes on to the person sitting next to them with a shoulder shrug.


Now let's do an example at work:

"Board members are coming in Tuesday. Order lunch for ten under $150. Delivered by noon to east conference room. Put it on (corporate officer)'s expense account."

I can't begin to tell you how many execs say "order a nice lunch" without any of the details, leaving you to wonder if it's too elaborate, too expensive, too cheap or even enough food.

It's pretty simple yet we all fall victim to this trap with our I'd-LOVE-to-helps and our let-me-know-if-you-need-anythings.

The moral of this story is BE SPECIFIC.

"No problem can be solved until it is 

reduced to some simple form." ~John Pierpont Morgan

BLOG POST AUTHORED BY: Julie Miller, President of Lady Luck Consulting

 

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#smallbusiness #volunteer #help #communication #clarity

"Give people the opportunity to be kind, they will be." ~Julie Miller-Hernandez

I occasionally quote myself, yes: Give people the opportunity to be kind, they will be.

volunteerism noun

(Sociology) the principle of donating time and energy for the benefit of other people in the community as a social responsibility rather than for any financial reward

charitable adjective

- generous in giving to the needy

- kind or lenient in one's attitude towards others

benevolent adjective

intending or showing goodwill; kindly; friendly

If I had to write down in order, my favorite type of work it would go something like this:
1. Writing (which I don't find nearly enough time to do lately)
2. Fundraising
3. Public Speaking (I've never really been called "shy")
4. Product procurement (Research and development really - ask me everything you ever wanted to know about bobblehead production... go ahead)
5. Public Relations (They always told me "sit down and be quiet, Julie" - it just never sunk in)
6. Marketing (The artistic gene passed through me to my children, nieces and nephews, but the creativity gene did not)
7. Reputation Management (Don't you be talkin' 'bout my friend like that!)
8. Social Media Management (Where there's a will, there's a PROPER way)

For those of you who know me, this might surprise you, maybe not. Some of you might be thinking "I really could care less what you enjoy doing, Julie, did you finish that project's first draft yet?" I have had the opportunity of doing nearly all of the above on a regular basis since I began my business several years ago; on a much busier scale over the past year which I am very grateful for. I had the pleasure earlier this year of watching my daughter perform in Annie Get Your Gun which, ironically or maybe interestingly, has a song that relates to this blog:  "Doin' What Comes Natur'lly."

I also recently read an article about up and coming professions as well as professions on the outs which I found interesting considering I have a few good friends out of work right now whom have had to rediscover themselves; one has taken free workshops through the county as a resource to become gainfully employed again.  In our mid-forties we are competing with young, ambitious, freshly and highly educated candidates vying for the same employment opportunities, having either come out of a four-year college or with a masters degree in hand; although nothing guarantees you a six figure job. I have friends using government programs to pay their mortgages right now. Times are tough. I was thankful to see my line of work on the "up and coming" list of the article.

Business consulting comes naturally to me, especially in the non-profit sector, yet I hesitate to call myself a "business consultant" because I'm not confident nor arrogant enough not to know that there aren't brilliant minds out there and firms that are full of them. I love to brainstorm and I do have enough experience in enough areas to know a few things about a few things, so if you give me a moment of your time you might also have the opportunity of being entertained by someone who can rattle of marketing strategies and business concepts without pausing to take a breath.

So I thought about it and decided to blog about what it is that I actually do on a daily basis in the thoughts that some of you might be seeking a new line of work; like my friend who made pretty good money, had benefits, 401k, a desk with a nice view, regular hours and is now researching the best resources for someone who's near poverty and hanging on by a desperate thread to their home. This brings me to my original point: VOLUNTEERING.

My son asked me a question at the dinner table the other night; that conversation went a little something like this:

"Mom, why do you volunteer so much? Maybe you could get a job-job and make more money."

"because I think I must have been a serial killer in a past life and I'm trying to straighten out my karma." 

All joking aside, I have raised my kids in a charitable home where we, as a family, have actively volunteered since before they could walk. My kids have been raised to give of their time, their energy, their talents and their earnings. In fact, it began when they were little-littles as I have required, among the members of our family, that we donate to charity, at minimum, twice a year: right before our birthdays and right before Christmas. Because there is someone who always has less than we do.  I have been known to say "You want to fix a bought of depression?  Think of someone else, besides yourself."  My suggestions frequently include serving breakfast to homeless neighbors at your local food pantry, going over to the local animal shelter to walk dogs that may not see another day of sunshine, give up one Saturday to volunteer for your local community beautification project and rake some leaves to feel a healthy release of endorphins from a little extra physical activity. Good for your body, good for your soul.

To be charitable is a way of life that has worked well for me.  Not only as an example for my children, their friends and the next generation, but as a way of life that I've transformed, inadvertently, into a career.  I love chatting about fund raising; I enjoy learning of the stories of so many who have less yet deserve so much more.  And I wholeheartedly believe in the theory of raising funds five dollars at a time. Who among us cannot afford to skip their Starbuck's one morning? Who cannot afford to pack a sack lunch instead of drive-thru on Wednesdays? Who cannot afford to spare what we can usually find at the bottom of our purse or stuffed into the dark depths of our sofa cushions?  Who on earth cannot spare five dollars?  Five dollars multiplied by one hundred... times 1000. You can do the math.

What I have experienced throughout my years of charitable contributions and volunteer man-(*ahem* WOMAN)-hours is that I have yet not to gain one at least one of the following:
1. a new skill

2. a new contact

3. a new client
3. a new friend
4. self esteem

Little do you know, that next job offer you're so desperately seeking may come from the time you spent volunteering at your favorite organization.

Give more, whine less.

BLOG POST AUTHORED BY: Julie Miller, President of Lady Luck Consulting

 

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